Mobile apps, whether built for Android or iOS are taking away a large portion of people's time daily by bringing so many utilities and new things to do. From watching live soccer show to getting hitched with one’s life partner, all are made possible with the powerful platform of mobile applications. Undoubtedly, together android and iOS apps are making life’s all essential things available in a click, be it groceries or shows for mild entertainment in our dull lives. Needless to mention, entertainment and media industry are hence leveraging the mobile app platform to grow their market and reach to widespread customers.
Here are some key pointers to help appreneurs realise the new business horizons in the world of entertainment. Come with an outstanding and unique strategy If you want to come up with a mobile app, then using the traditional digitisation strategy is a strict no-no. You need to think from the mobile user’s perspective. Think about the mobile usage patterns of the users, like finding out how often people sneak into their phones to chat or to watch videos. Optimising the planning process before embarking on the idea of an app is needed so that you do not come up with an app that absolutely provides no entertainment. Exploit the aspects of Music industry With the emergence of online music stations and radio, music has become an indispensable part of mobile usage by all age groups. So, why not introduce an app that caters to the taste of music lovers by providing them widespread categories of music and songs to browse through and listen. Offer convenience of watching live television shows Television set is a must-have in every household letting the members watch out their favorite shows and soap series. But, what about the episodes that they skip while they are away from home? An app that offers live streaming of all types of shows and series can get you plenty of downloads and a good amount of active users daily. Entertainment apps are the best way to earn brand recognition As the number of smartphones and iPhones users is increasing manifold and most of them are spending more than half of their time on mobiles, media and entertainment apps are becoming the most powerful tool for different companies to market their products and ideas, They serve as a great platform for many brands to explode their customer base by earning recognition worldwide. Concluding thoughts With the recent trends and opportunities opening up for media and entertainment in the form of mobile apps in highly evident. So, grabbing up the opportunity quickly by coming up with an android or iOS app, meant to entertain users can be a prudent decision for appreneurs at present. Reach the expert team of android and iPhone app developers at GetAProgrammer, a pioneer in mobile application development services based in Australia and realise the new avenues created in the entertainment industry.
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Artificial Intelligence, the concept was entirely futuristic which was shown in the Hollywood movies however, it has touched many facets of human lives by now. This advent has been really fast and now, AI has also been integrated into the working of smartphones as well for offering a world-class user experience.
With the advancement of machine learning, deep learning and machine language processing, experts have developed chatbot interfaces, which are quite convenient and natural as well. Thus, it has been the main reason behind the ‘app revolution’. Adhering this fact, here are some of the finest innovations mostly emphasized by leading mobile app developers which, will reflect a blend of Machine learning and AI. App User Interfaces Apps are evolving fast and are covering both the purpose of individuals as well as corporates, thereby making the process simpler. The conventional tap interface is getting restricted in terms its capability and as per the experts, it’s going to get completely replaced by chat interface in future. Users will be able to use chatbots to get a seamless experience like making payments, hotel booking and much more. Ad targeting The act of targeting is certainly a mechanism of trial and error. What we do is build hypothesis about the target, display the ads, evaluate the conversion and retarget them again. Machine learning will help in this context by learning and inculcating user behaviour in all the ads, comparing them and enabling them in targeting the demographics with in-depth focus. Improving User Experience AI comes with the application of automated reasoning, which helps us to program the apps well such that decisions can be made pretty fast after considering different types of parameters. Machine learning and AI have enabled apps to become smarter thereby, depending less on human intervention and offering a personalized experience. Cross selling on apps Making the app popular and widening its user base is expensive, tough and time-consuming. However, by selling more items to the existing customers is considered to be a potential way of revenue maximisation and cherish a long-lasting relationship with them. An in-depth analysis of past views, transactions and actions will help you in classifying the users into homogenous groups. This behavioural study can further be used in predictive analysis for pushing real-time, immediate suggestions of your app. The Final Getaway 2016 has already seen dozens of tech advancements related to AI and 2017 is going to see a dozens more. As said by the top influencers in the industry we are about to step into an AI-driven world from the mobile-driven world which, will certainly the working of mobile apps. With the rapid upsurge of advanced technologies in the domain of mobile app development, developers cannot simply rely on the conventional tools. The adoption of recent trends and role of innovation have become a crucial part of corporate culture and alike every other year, 2016 has also witnessed an array of technologies to make its mark. Following here, we would like to talk about some of the most evolving mobile application development trends of this year.
Internet of Things (IoT) Alike cloud technology, IoT have gained massive popularity and the hype is expected to bring out many more innovations and new implementations thereby, opening up a world of better connectivity. Some of the core IoT trends which, are to be considered are M2M automation, new devices, newer standards for multi-sensor support, vertical IoT devices and much more. All these trends indicate a boom penetrating around IoT, which will further lead to increased adoption of digital products. Wearable devices Wearable devices have gained wide popularity including fitness devices, smartwatches and various other wearables which, can be connected with the mobile devices. Nowadays, people are looking for better integration of wearables with their tablets and phones, thereby looking forward to use better apps along with better interfaces. Big data visualization There’s no doubt that; Iot is the future of mobile market. However, one of the big challenges which, is expected to be faced by companies is data management since, IoT connects billions of devices altogether. Thus, they must look for data visualization and data management tools for dealing with large set of data as all the connected devices will send data which, will be of no value without proper assessment. Furthermore, companies need to look for performance solutions such that the platforms will be able to process all the things in real-time. Mobile security People are eager to make feasible investments for securing their data and information. Sectors like health-care industries and banks attract cyber criminals while considering their financial information and valuable information. Thus, developers must look for adoption of most advanced security practices for securing the app infrastructure and data processing as well. Beacon technology The Beacon technology has bridged the gap in between online and offline across diverse industry verticals. Industries ranging from Hospitality, Retail, Education, Tourism, Travel, Entertainment, Real Estate, Advertising to Automobiles are reaping the benefits of deploying this technology. By using this technology in large buildings, the task of internal mapping becomes much easier for administrators. Furthermore, they will be able to track the last known locations for determining all the dangerous zones when they are active in emergency situations like fire. Apart from the aforesaid, advancements have also been made in the arena of mobile gaming, HTML 5, improvisation of Enterprise apps and much more. At GetAProgrammer, we boast a team of mobile app developers who are extremely skilled and always stay updated as per the evolving trends, thereby delivering innovative solutions to clients. |
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